12th Annual Austin Light the Night Walk Raises Record Breaking $1 Million For Blood Cancer Research

AUSTIN, Texas (November 11, 2013) – Nearly 7,000 people turned out for the 12th annual Light the Night Walk benefitting the Leukemia and Lymphoma Society (LLS), South Central Texas Chapter on Saturday, November 9th. The event raised a record breaking $1 million that will go towards lifesaving blood cancer research and programs geared towards saving the lives of people with blood cancer. The walk began at 6:00 pm after participants lit up their illuminated lanterns: white for survivors, red for supporters and gold in memory of loved ones lost to cancer.

“It was so great to see so many people out at Lake Park Mueller this weekend coming together to celebrate life, survivors and honor those who have lost their lives to blood cancer,” said Veronica Glass, Light the Night Campaign Director. “We are extremely thankful for all of the walkers, volunteers, sponsors and partners that helped us reach our record breaking $1 million that was raised for the Leukemia & Lymphoma Society!”

This year’s Corporate Walk Chair was Barry Guest, President of U.S. Pawn & Retail at EZCORP. Guest lead corporate fundraising efforts for this year’s Austin Light the Night Walk. EZCORP and LLS both set the aggressive goal of $1 million for this year’s walk. EZCORP raised over $200,000 towards the $1 million goal and had over 400 EZCORP walkers on walk night. All of EZCORP’s 250 Texas retail stores were involved in the fundraising efforts selling paper balloons for a $1 or more for customers to contribute.

“The LLS plays such an important role in central Texas and I’m so proud of our EZCORP local team for making 2013 our biggest year yet!” said Guest. “We are looking forward to coming back next year to continue to raise money for such a great organization that helps so many families and those suffering from blood cancer.”

Light the Night Title Sponsor Austaco Ltd. celebrated their 10th anniversary of the company’s participation with Light the Night. This year Austaco raised $250,000 for LLS through fundraising, staff participation and balloon sales at central Texas Taco Bell locations. Nearly 50 percent of all cancer drugs newly approved by the US Food & Drug Administration (FDA) in the last 12 years were first approved for blood cancers. This is because of the research advances the LLS has made, in part by fundraising and their range of programs to raise awareness.

Funds raised contribute to lifesaving blood cancer research, financial assistance to cover patient expenses, free educational materials and events for patients and their families and local programs geared towards saving the lives of people with blood cancer. To find out more information, visit www.lightthenight.org/sctx.

About The Leukemia & Lymphoma Society

The Leukemia & Lymphoma Society® is the world’s largest voluntary health agency dedicated to blood cancer. The LLS mission: Cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world and provides free information and support services. Founded in 1949 and headquartered in White Plains, NY, LLS has chapters throughout the United States and Canada. To learn more, visit www.LLS.org or contact the Information Resource Center at (800) 955-4572, Monday through Friday, 9 a.m. to 6 p.m. ET. www.lls.org.